Working around a theme of “champions”, the goal of the creative concept was to express how EZShield champions their partners by collaborating with them to help achieve their business goals. An approach around the champion quality of “commitment” was proposed, and the following materials were comped to show the level of commitment that EZShield brings to their partners.
Homepage concept using a series of images selected to represent EZShield's commitment to their partners. Main webpage banner would cycle through with key messaging for EZShield's audience..existing and potential partners.
Existing EZShield sales sheet was rebranded using the same design elements used for the website comp.
Example of a trade show booth implemented using the same design elements and messaging.